How can WISH improve their business model?

ContextLogic Inc. (WISH) is an online shopping platform for consumers. Merchants sell cheap products and ship them directly to customers around the world. The company has been growing very fast till 2020, but they have not yet reached profitability. Their revenue growth didn’t delivered what investors were expecting, so their stock price dropped significantly in 2021. How can WISH improve their business model? How can they increase their customer base? How can they make money and win back investor confidence? Here are some suggestions in this article. Continue reading “How can WISH improve their business model?”

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